Introduction

Minor Bugs (“we”, “our” or “us”) develops and publishes mobile games for iOS and Android (Including Brave Jackals on Google Play Store). This Privacy Policy explains how we collect, use, share and protect information about players (“you”) and your devices. It applies when you play our games, visit our websites, or interact with us via social media or customer support. If you do not agree with the practices described below, please do not use our games.

1. Data We Collect

We collect only the data needed to operate and improve our games and to serve contextual or personalised advertisements. The categories of data we may collect include:

  • Identifiers and device information: such as your mobile advertising identifier (e.g., IDFA on iOS or Google Advertising ID on Android), IP address, device type, operating system, language setting, time zone and unique installation-specific IDs. Ad networks (e.g., Google AdMob, AppLovin/MAX, BidMachine, Mintegral, Pangle, Unity Ads, Liftoff/Vungle, Bigo Ads, Meta Audience Network, InMobi) collect similar identifiers through their SDKs to serve ads; some may infer approximate location from your IP address.
  • Usage data: information about how you interact with our games (such as levels completed, game session length, in-game purchases), user product interactions and diagnostic information (e.g., crash logs and performance metrics). Advertising partners may also collect information about which ads were served and whether you viewed or clicked on them.
  • Account and contact information: If you contact us for support or subscribe to our newsletter, we may collect your name, email address and any information you submit. We use this information solely to respond to your request and will not share it for marketing without your consent.
  • Location information: We infer approximate location from your IP address to deliver the correct language version and comply with regional regulations. We do not access precise GPS locations unless you explicitly grant permission in your device settings and we have a legitimate purpose (for example, to serve region-specific events). Partners like Pangle and InMobi may process approximate or precise geolocation to deliver regional ads.
  • Cookies and similar technologies: Our website and third-party partners may use cookies, pixel tags or SDKs to record analytics and deliver ads.

We do not intentionally collect sensitive personal data (such as race, religion, health, political views) or information about children under 13. If you believe we have unintentionally collected such data, please contact us immediately.

2. How We Use the Data

We use the collected data for the following purposes:

  • Provide and operate our games: to save progress, perform analytics, fix bugs, and ensure our games work properly on your device.
  • Improve and personalize gameplay: to understand player behaviour, balance game difficulty, run A/B tests, and customize in-game offers.
  • Advertising and monetization: to show contextual or personalised ads (where permitted) and measure ad performance. We integrate third-party advertising SDKs (see Section 4) that may collect identifiers, usage data and coarse location to deliver, target, cap frequency and measure ads.
  • Analytics and attribution: to understand marketing effectiveness and where players come from. We use mobile measurement partners (e.g., AppsFlyer, Adjust, Kochava, Branch) that act as impartial referees, attributing installs and in-app events using device identifiers. These partners process data to provide aggregated reports, detect fraud and optimise campaigns.
  • Customer support and communication: to respond to your support requests, send important service announcements and (with your consent) marketing newsletters.
  • Legal compliance and fraud prevention: to comply with legal obligations, enforce our Terms of Service, detect fraudulent or abusive behaviour, and protect the safety of players and our rights.

3. Legal Bases for Processing (GDPR/UK GDPR)

We rely on one or more of the following legal bases to process personal data:

  • Performance of a contract: We process data to provide the services you request, such as operating the game and saving progress.
  • Legitimate interests: We have a legitimate interest in analysing and improving our games, preventing fraud, and monetising through advertising.
  • Consent: For personalised advertising, marketing communications and the use of certain cookies, we obtain your consent.
  • Compliance with legal obligations: We may process data to meet record-keeping, tax or regulatory obligations or to respond to lawful requests from authorities.

4. Third-Party SDKs and Partners

We integrate several advertising and analytics partners. The main partners include:

  • Ad Networks / Mediation Platforms: Google AdMob, AppLovin (MAX), Mintegral, Pangle, Unity Ads, InMobi, BidMachine, Bigo Ads, Meta Audience Network, Liftoff/Vungle.
  • Measurement Partners: AppsFlyer, Adjust, Kochava, Branch, Tenjin and other attribution vendors.

For details on how these partners process data, please refer to their respective privacy policies on their official websites. If you opt out of personalised advertising, we will instruct our partners not to use your data for cross-app tracking.

5. Data Sharing and Transfers

We may share your data with:

  • Service providers: Companies that host our servers, provide analytics, customer support or payment processing.
  • Advertising and measurement partners: As described above.
  • Authorities: To comply with legal requests or to protect our rights.
  • Business transfers: In connection with any sale or merger of our business.

6. Data Retention

We retain personal data only for as long as necessary. Generally, we keep gameplay data and advertising IDs for no longer than 24 months after last use, unless required by law to retain it longer.

7. Your Rights and Choices

Depending on your jurisdiction, you may have the following rights:

  • Access and portability of your personal data.
  • Correction of inaccurate or incomplete data.
  • Deletion of your data ("Right to be forgotten").
  • Objection to or restriction of data processing.
  • Opt-out of personalised ads via device settings (ATT on iOS, Advertising ID on Android).

To exercise these rights, contact us at privacy@minorbugs.com.

8. Children’s Privacy

Our games are intended for a general audience and are not directed at children under 13. If we learn that we have inadvertently collected personal data from a child, we will take steps to delete it.

9. Security Measures

We implement technical and organisational measures to protect personal data, including encryption, access controls, and secure coding practices. However, no system is 100% secure.

10. Contact Us

If you have questions regarding this Privacy Policy, please contact us at:

Email: appstrend987@gmail.com

Postal address: Minor Bugs, Lahore, Punjab, Pakistan